Privacy Policy

Protecting your personal information in line with POPIA.

Last Updated: 04 November 2025

Effective Date: Immediately

Farewell SA ("Farewell SA", "we", "us", "our") respects your privacy and is committed to protecting your personal information in compliance with the Protection of Personal Information Act, 4 of 2013 ("POPIA").

1. Introduction

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our website, request funeral services, compare funeral covers, or register as a service provider.

2. Information We Collect

  • Identifying & Contact: name, surname, email, phone, physical address, ID number (where required).
  • Service Data: funeral planning details, preferred parlours, bookings, quotes, messages.
  • Cover Selections: chosen funeral covers, beneficiaries (names/ages only where needed).
  • Payment & Billing: payment references and billing details (card data processed via secure payment gateways).
  • Technical: IP address, device/browser type, pages visited, cookies and analytics.

3. How We Collect

  • Information you provide via web forms, enquiries, bookings, or when registering as a service provider.
  • Automated collection via cookies, logs, and analytics when you browse our site.
  • Information from third‑party partners (e.g., payment processors) necessary to complete a transaction.

4. Purposes of Processing

  • Provide, operate, and improve our funeral planning marketplace and cover comparison features.
  • Match and connect you with approved funeral parlours and service providers you select.
  • Process payments, send confirmations, and manage support and disputes.
  • Communicate important updates relating to your request or booking.
  • Conduct analytics, prevent fraud/abuse, and ensure network and information security.
  • Marketing with your consent, which you may withdraw at any time.
  • Comply with legal and regulatory obligations.

We process personal information lawfully and reasonably in line with POPIA’s conditions for lawful processing, including: minimality, purpose specification, further processing limitation, information quality, openness, security safeguards, and data subject participation.

6. Sharing & Disclosures

  • Service providers you choose: approved funeral parlours and vendors you select or request quotes from.
  • Operators: trusted third parties who provide IT hosting, payment processing, communications, or analytics under confidentiality and data processing terms.
  • Legal/Compliance: regulators, courts, or law enforcement when required by law or to protect our rights and users.
  • We do not sell or rent your personal information.

7. Cross‑Border Transfers

If personal information is transferred outside South Africa (for hosting or support), we implement appropriate protections consistent with POPIA, ensuring recipients are subject to laws, contracts, or corporate rules that provide adequate safeguards.

8. Security

We implement reasonable technical and organisational measures to protect personal information against loss, unauthorised access, disclosure, alteration, or destruction, including encrypted transport (HTTPS), access controls, and regular reviews of our security posture.

9. Data Retention

We retain personal information only as long as necessary for the purposes described or as required by law and legitimate business needs (e.g., tax, accounting, dispute resolution). After expiry, we securely delete or de‑identify the information.

10. Your Rights

You have the right to:

  • Request access to the personal information we hold about you.
  • Request correction, update, or deletion where appropriate.
  • Object to or restrict certain processing and withdraw consent for marketing.
  • Lodge a complaint with the Information Regulator of South Africa.

Information Regulator (South Africa)

JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001

Email: complaints.IR@justice.gov.za / inforeg@justice.gov.za

11. Cookies

We use cookies and similar technologies to provide core site functionality, remember preferences, and analyse traffic. You may control cookies through your browser settings. Some features may not function properly without certain cookies.

12. Direct Marketing

We may send marketing communications about services or covers with your consent (or as otherwise permitted by law). You can opt out at any time using the unsubscribe link in emails or by contacting us.

13. Children’s Information

Our services are intended for adults. Where minor beneficiaries are captured for cover quotations, we collect only information strictly necessary for that purpose and obtain consent from a competent person as required by POPIA.

14. Changes to this Policy

We may update this Privacy Policy from time to time. The latest version will be posted on this page with the updated effective date.

15. Contact Us

If you have questions about this Privacy Policy or how we process personal information:

Farewell SA
Email: info@farewellsa.co.za

Affordable Funeral Planning in South Africa

Plan funerals in Tembisa, Soweto, Cape Town, Durban, Mamelodi, Polokwane, Khayelitsha. Browse verified parlours, get quotes, create memorial pages, and support families in need.